Visibility and market access for avocado oils
Addresses
- From
- luke.lee@tridge.com
- To
- jacqueline@kenvado.com
Related
Metadata
- ID
- email-362a200fe6da
- Gmail Account ID
- ga-3b1a0c02
- Source Agent
- thread_developer
- Source Ref ID
- KENVADO_HOLDINGS_PTY_LTD-AU-202608
- Thread ID
- 19ffa3644b90153c
- Prev Email ID
- —
- Gmail Message ID
- —
- In Reply To
- —
- Email Time
- Recorded
- Approved By
- —
- Rejection Reason
- sender account offboarded (departed employee, gmail account expired) - 2026-09-21
Body
Glad you brought up the catch‑up. Before we get there, here’s the concise 30/60/90 timing you asked about — short answer: first value inside 7 days; initial qualified replies typically within 6–8 weeks.
0–7 days: Configure your tailored view for avocado oil in 1–2 priority markets and align the targeting hypothesis.
Success criteria: view is live and agreed targeting focus.
By day 30: Buyer pipeline assembled in the platform for the chosen market(s), prioritized and queued for outreach.
Success criteria: a discrete set of qualified targets approved for outreach.
Day 45–60: Targeted outreach live; first qualified replies usually follow within 6–8 weeks as buyer cycles open.
Success criteria: multiple replies with 2–3 moving into spec/volume discussions (timing varies by buyer lead times).
Months 4–6: Extend active conversations toward sampling/trial where fit is clear, paced by compliance and buyer timelines.
Alternate, low‑risk path: a 60‑day pilot (same pricing framework, narrower scope — one market and one SKU), covering the first two milestones with a fixed end date and a simple go/no‑go at completion.
ROI note: the annual Eye subscription is USD 4,699; landing one new importer that proceeds to a modest trial shipment can conservatively add around USD 6,000 in incremental margin — enough to cover the fee for the year.
Which path fits better for Kenvado right now — the full program on this timeline or the 60‑day pilot? Once you confirm, I’ll lock the first milestone and start date by email.
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Tridge Account Executive
Account Executive, Tridge
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